18 Aug Importance of SEO more than ever in 2021
SEO is the key to successful online marketing strategies. SEO has been around for more than a decade and a half and has given a great contribution to successful websites. Implementing SEO strategies is going to be more important in 2021 to showcase yourself in Google or any other search engines because organic search would continue to rise above other search traffic. Hence, SEO can’t be neglected.
Due to the pandemic, people are spending maximum time on the internet. With more time spent, more queries will be searched into the search box, and consumer spending on the rise. It’s the right time to optimize for SEO.
Here are five reasons to know why SEO is important more than ever in 2021.
- People spending maximum time on the internet
The pandemic had made people more attached to their screens than ever before. As per the study, it is found that an average of 53.1 hours per week was spent on media by consumers in the year 2020.
If people are browsing for a longer time, you would want them to land on your website. For that, search engines must know what your web pages are about. SEO Optimized site will help you to achieve it.
- More search queries
As people are spending more time online, they’re also asking more queries. This not only means that people have become more curious over the years which means people are looking forward to more solutions. Strategize the content in order to answer the queries your audience is asking for. Working on SEO strategies will position your content as the best solution.
- Consumer spending is on the rise
People seemed to spend more than they were before the pandemic. If people are interested in spending their money, website owners do not have to worry and hope they choose your products. Digital marketers need to just optimize to show them that your product stands out among all other available products and create high-quality content too.
- Every day 5 million word press blogs were posted in Q1 of 2021
According to Worldometers, probably a lot many articles were posted every day. Most of the articles might also have common niches. This means for each search query, there will be more competition. Search engines will have to figure out which article is relevant to the consumer’s query. And to get your article features under the search query, SEO is needed.
- Blogging gives good ROI
Blogging is a way to showcase your expertise in your niche or industry and show your readers why your product or service stands out in the competition. According to the data by OptinMonster, sites that blog regularly gets a 13x ROI compared to those that don’t.
When you write an SEO-optimized article, it also helps your site to drive good organic traffic too. If your article is delivering the right information, search engines will push your article to the top of search rankings. Let SEO be your conversion-boosting key.
SEO is a never-ending process and it’s not a trend that will fade off or go out of style. SEO will always be around as search engines have to organize all the information getting published. A great SEO strategy depends on creating:
- High-quality content
- Content to Answer Customer queries
- Content that leads to “Buy Now” or “Subscribe” Call to actions
- Strategic content that shows up in SERPs
- An SEO Strategy to Gain more traffic